Updated Feb 12, 2025

5 Best White-Label App Builders in 2025: Reviews & Features 🏷️

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Looking for a no-code white-label app builder? Check out Adalo for power and ease, Buildfire if you’re a beginner, and GoodBarber if you want to create an online store. 

Read on to learn more about: 

  • What a white-label app builder is
  • How we chose our top white-label app builders
  • Our 5 favorite no-code white-label app builders
  • Why you should build your next white-label app with Adalo

Let’s now discuss what a no-code white-label app builder is.
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What Is a No-Code White-Label App Builder?

A no-code white-label app builder lets you create a personalized app using a customizable template. Like white-label products made by third parties but rebranded as your own, these apps can be tailored to match your brand identity.

Whether a native mobile app, software, or web page, you can build your app the way you want without writing any code. Instead, a white-label app builder uses a drag-and-drop interface that functions much like a PowerPoint, meaning nearly anyone can use it, regardless of their technical skill. 

You can create an app that is designed with your own logo, color schemes, and other brand elements rather than those of the software provider. The result? A super-professional-looking, highly functional app.

And you’ll be the one building your app. 

High-quality no-code white-label app builders feature the following:

  • Custom branding: With a no-code white-label app builder, you can create an app that accurately reflects 100% of your brand. Your app will contain your brand’s colors, logo, and other functionality that defines your business. 
  • No-code building interface: Most white-label building interfaces function like dragging and dropping blocks on a computer screen. Instead of continuously entering line after line of complex code, you’ll use your cursor to move elements like buttons, forms, and screens more precisely to where you want them to go. 
  • Free trial or free version: When you choose a no-code white-label builder from my list, you won’t need to worry about paying before you know how the platform feels. Each app builder on my list offers a free trial of several days or a free version — all require no credit card info. 

‍Flexibility: Are you worried that the app builder lacks the features and functionality to create your unique idea? Don’t be. The white-label app builders on my list are all flexible enough to bring any app idea to life.
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TL; DR: 5 Best No-Code White-Label App Builders

  1. Adalo: Best Overall for Ease and Performance 
  2. Buildfire: Good for Simple Start-Up Apps 
  3. GoodBarber: Good for Online Stores and eCommerce
  4. Draftbit: Good for Techies
  5. Bubble: The Best Ecosystem in No-Code

Platform

Pricing

Key Features

Adalo

From $36/month (billed annually)

App Store publishing, 1,000s of integrations,
nearly pixel-perfect design freedom

Buildfire

From $100/month (billed quarterly)

Modern templates, simple drag-and-drop interface

GoodBarber

From $36/month (billed monthly)

eCommerce and content apps, App Store Publishing,
SEO features for web apps

Draftbit

From $29/month (billed monthly)

Low-code platform, keep your own source code,
insert Java Script commands

Bubble

From $32/month (billed monthly)

Robust ecosystem, over 3,000 plugins and tools 

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How We Chose the Best White-Label App Builders

Selecting the right white-label app builder is essential no matter what kind of app you’re creating. These tools are designed to provide flexibility, customization, and scalability for agencies, resellers, and businesses alike. Here’s how we evaluated the best options for 2025:

  • Fully Custom Branding: We prioritized app builders that allow you to fully customize the branding of your app.

    This means you can include your logo, colors, and other brand-specific elements to ensure the final product feels uniquely yours — perfect for agencies delivering polished, branded solutions to clients.
  • No-Code Interface: Simplicity is key, so we focused on app builders with intuitive drag-and-drop interfaces — you won’t need know a coding language and tediously type in line and line of code.

    The tools on our list eliminate the need for coding, letting you focus on creating your own app how you want it to look.
  • Integration with Third-Party Tools: We only chose platforms with robust third-party integrations to ensure your apps stay connected and functional.

    Most apps today work in tandem with other apps, from connecting with payment platforms like Stripe to sending an automated email after a task has been executed using a tool like Zapier. Ultimately, third-party integrations add more juice to your app, making it more functional and attractive to your users. 

Other Key Features We Considered

In addition to the primary factors above, we also ensured each app builder offers the following:

  • Free Trial or Version: Most options include a free trial or free version, so you can test the platform before forking over your hard-earned cash.
  • Ease of Use: You’ll be able to learn the interface in a jiff — no matter what your level of technical expertise.
  • Ecosystem: By ecosystem, we mean the collection of tutorials, videos, help documentation, and forum access. A thriving ecosystem allows you to learn the platform you choose without any issues and connect with other app builders to share battle stories, exchange info, and make friends.
  • Flexibility: Each builder supports a wide range of app ideas, allowing you to create exactly what you envision. You can build ordering apps, social media apps, CRM boards, KPI trackers, etc. 

‍Affordable Pricing: This one goes without saying, but we believe that pricing should be fair and accessible, allowing you to build confidently without breaking the bank.
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#1 Adalo: Best Overall for Ease and Performance

Adalo is a simple, highly flexible, no-code white-label app builder powerful enough to create any app.

Why Do I Like It?

Adalo is the white-label app builder that I’ve recommended more than any other over the years. It’s very easy to get started with, yet it doesn’t sacrifice any power. With dozens of templates, hundreds of plugins, and thousands of third-party integrations, there’s almost nothing you can’t build with Adalo. 

Who Is It Best For?

If you’re a freelancer, entrepreneur, or small or medium business, Adalo has the functionality and scalability you need to meet your needs. You can configure and customize nearly every app pixel to ensure your brand stands out. 

Pricing

Adalo offers a Free Plan that allows you to build one app with 200 records per app and 1,000 monthly app actions. You can also create unlimited test apps without any cost. 

The $36/month Starter plan (billed annually) has more advanced features, including one published app, 5 GB of storage, and 10,000 monthly app actions. This plan also includes custom fonts, a custom domain, and the ability to publish to web and app stores.

Features

  • Don’t worry about the learning curve — Adalo has nearly 40 fully loaded templates with everything you need to get the ball rolling. You’ll get premade screens, databases, and backend logic. All you need to do is customize your app to fit your brand. 
  • With Adalo, you can publish your app on the web, in the Apple App Store, and the Google Play Store. This will help ensure that your app is in front of as large an audience as possible.
  • Adalo has one of the best free versions of all white-label, no-code app builders. While you have to publish your app to an Adalo domain, you can brand your free app as a white label and receive payments from Adalo’s Stripe integration. 

Verdict

With an easy-to-learn interface, loads of integrations, and nearly pixel-perfect design freedom, Adalo is the best white-label app builder on our list. 

If your app gets rejected when applying to publish it on the Play Store or App Store, check out this guide for troubleshooting steps.  

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 #2 BuildFire: Good for Simple Start Up Apps

Buildfire is a low-learning curve, no-code white-label app builder. 

Why Do I Like It?

Consider Buildfire if you’re looking for a white-label app builder that you can use right out of the box, making it a good choice for technophobes. While the building interface looks a bit dated, Buildfire's templates are surprisingly modern, meaning you can release a good-looking app. 

Who Is It Best For?

Given its steep pricing plans, Buildfire is a good option for anyone who wants to create a start-up app for testing. However, if you’re a big company with a healthy budget, some of Buildfire’s higher-priced tiers allow thousands of monthly downloads, a feature you’ll need to scale your app. 

Pricing

Buildfire comes with a 14-day free trial. After that, you must pay $100/month (billed quarterly) to build a start-up app. If you want access to Buildfire’s plugins and get up to 25,000 downloads/month, you must go with the $189/month (billed quarterly) version. 

Features

  • You can publish your app to the Apple App Store and Google Play store.
  • If you don’t have the time to create your app independently, you can hire Buildfire’s team to do it for you. Starting at a competitively priced $5,000, Buildfire’s team will craft you a small app of up to 15 screens.    

Verdict

While it’s pretty expensive, Buildfire is great if you want to build a small startup app in no time.

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#3 GoodBarber: Good for Online Stores and eCommerce Apps

GoodBarber is a no-code white-label app-building platform specializing in making e-commerce apps and online stores. 

Why Do I Like It?

Are you looking to digitize your brick-and-mortar store? Then try out GoodBarber. You’ll find heaps of templates that cater to several kinds of e-commerce. Whether you sell clothing, beverages, content, or anything else, you can create a nice online store app to add velocity to your revenue streams.    

Who Is It Best For?

Anyone looking to create an e-commerce app should consider GoodBarber. It’s also flexible enough to create non-e-commerce apps, such as booking reservations and executing internal business processes.

Pricing

If you want to sell your content, such as a monthly newsletter or weekly news analysis, you can start for $36/month (billed monthly). Plans for selling products and services start at $50/month (billed monthly).  

However, to publish in the app stores, you must pay $70/month (billed monthly) for content and $90/month (billed monthly) for products and services. 

Features

  • GoodBarber allows you to publish your app as a web app, complete with SEO tools to optimize for better search engine visibility. This can help you make your app easier to find. 

Verdict

For those looking to create an online store or sell their content, GoodBarber deserves a spot on the shortlist.

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#4 Draftbit: Good for Techies

Draftbit is a low-code white-label app builder that’s a shoo-in for any techie.  

Why Do I Like It?

You must bring some technical knowledge, as Draftbit is a powerful platform. Not only does it let you publish to the Apple App and Google Play Store, but you can also keep your app’s source code. This means you can first build out your app using Draftbit, then take the code and further develop your app using programming or another platform. 

Who Is It Best For?

Draftbit is geared toward the technical crowd. It will be difficult to use if you aren’t familiar with how an API call works, the logic behind programming languages, or the basics of state management.   

Pricing

Draftbit’s Starter plan, which is $29/month (billed monthly), lets you publish to the Apple App Store and Google Play Store. However, to keep your source code, you must go with Draftbit’s $79/month (billed monthly) version. 

Features

  • Draftbit is a powerful app builder with countless moving parts, but don’t be intimidated. The platform features an active ecosystem full of tutorials, guides, and help videos that walk you through every aspect of the building interface. 
  • You’ll also find an integration stoking the giddiness of any techie — one with GitHub. You can share your source code there and let other developers give feedback. 

Verdict

If you’re a techie and want to keep your app’s source code, try out Draftbit.

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#5 Bubble: The Best Ecosystem in the No-Code Space

Bubble is one of the most powerful no-code white-label web app builders. 

Why Do I Like It?

One of the first movers in no-code app building, users have made nearly 3 million apps with Bubble since 2012. Although Bubble is one of the most difficult no-code app builders to learn, once you get the platform down, there’s no web app you can’t create. 

Who Is It Best For?

Anyone, from the greenest freelancer to an ancient Fortune 500, can find a use for Bubble. While you won’t need to know any coding or technical concepts to learn Bubble, its building interface is complex, so you’ll need to set aside 1 or 2 hours daily. 

Pricing

Use Bubble for $32/month (billed monthly), and create your white-label app. If you want to create a larger app with up to 100GB of storage space, try Bubble’s next offering at $134/month (billed monthly).  

Features

  • Because Bubble has been in business for 14 years, it has developed the biggest no-code white-label app building ecosystem. The Bubble Academy offers endless lessons, reams of help documents, and a long list of Bubble experts. 
  • Bubble offers one of the largest selections of templates. With over 3,000 free and paid templates, getting started building will be a breeze.

Verdict

If you have enough time to learn the building interface and need flexibility, Bubble is probably a great option for you.

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Frequently Asked Questions 

How Do I Choose the Best White-Label App Builder for My Business?

First, consider your budgetary requirements. Many of the app builders on my list are budget-friendly, with options under $40/month. 

Next, consider your time constraints: Do you need to create an app by the end of the month, or do you have a loose schedule? If you need to create an app as soon as possible, choose an easy-to-learn platform like Buildfire or Adalo. 

Then, think about the type of app you wish to build — will it be a tool for your business operations, such as a project management board, or will it be an app that clients will use, like an e-commerce app? 

Considering the app type and user audience, determine whether you want to make a web or native mobile app. A web app functions like a website and is accessed via a web browser like Chrome, while a native mobile app is downloaded directly to phones from app stores.

Can I Publish the Apps Created With a White-Label Builder to App Stores?

It depends on the app-building platform you choose. If you go with Adalo, you can publish your app on the web and to the Apple App Store and Google Play Store for only $36/month. Draftbit, GoodBarber, and Buildfire also let you publish to the app stores, with monthly pricing for this feature starting at $29, $70, and $100/month, respectively.  

Can I Feature My Brand With a Free Version of the No-Code White-Label App Builder?

Most no-code white-label app builders feature free versions that don’t let you use your branding. You can check the app builder’s brand on each screen or in the web domain, i.e., “www.myapp.appbuildingplatform.com.”

What Is the Easiest No-Code White-Label App Builder?

Adalo, GoodBarber, and Buildfire are three no-code white-label app builders you can use immediately. While each has tutorials available, the interfaces are all super intuitive. 
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Next Steps: Choose Adalo to Bring Your App to Life 

Want a budget-friendly, easy-to-use app builder that can create almost any app you can think of? Go with Adalo: You’ll need zero coding or technical skills to make your app.

Adalo is a much simpler app-building platform than Bubble and Draftbit. It’s also budget-friendly, starting at only $36/month, making it a more cost-effective investment than Buildfire’s entry-level version at $100/month. 

Adalo’s $36/month version comes with a major bonus that all the other entry-level tiers on my list lack — the ability to publish to the Apple App Store and Google Play Store. 

When you choose Adalo, you can create a super powerful app that your users can download directly to their phones. 

‍Get started with Adalo today for free.

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