
Key Takeaways
• Full-time iOS developers cost $89,717-$149,956 annually, plus 25-40% in benefits and overhead costs
• Freelance iOS developers charge $40-250/hour depending on experience and location
• iOS development agencies range from $75-300/hour with project minimums of $25,000-50,000
• Traditional iOS app development takes 2-12 months and costs $5,000-$700,000+ depending on complexity
• Hidden costs include $6,300-11,700 in equipment, $1,900-6,200 in annual software licenses, and 15-20% of initial development cost for annual maintenance
• Adalo offers a no-code alternative starting at $36/month that can build iOS apps in days instead of months
• No-code platforms reduce development time by up to 90% compared to traditional coding
The True Cost of Hiring iOS Developers in 2025
Building an iOS app traditionally requires significant investment in specialized talent. The mobile app market is projected to reach $781.7 billion by 2029, making iOS development a critical business capability. However, the costs associated with hiring iOS developers can be substantial and often include hidden expenses that organizations overlook during budget planning.
Full-Time iOS Developer Salaries
The iOS developer job market remains competitive in 2025, with salaries varying significantly based on experience level and location. Entry-level developers with 0-1 years of experience command salaries ranging from $89,717 to $105,000 annually, translating to approximately $43-50 per hour. These developers typically handle basic feature implementation under senior supervision.
Mid-level developers with 3-5 years of experience earn between $94,165 and $124,000 annually. These professionals can independently manage feature development and contribute to architectural decisions. Their hourly equivalent ranges from $45-60, making them the sweet spot for many organizations seeking balance between cost and capability.
Senior developers with 7+ years of experience command premium salaries from $131,000 to $149,956, with top earners reaching $205,218 at the 90th percentile. These experts lead technical architecture, mentor junior developers, and handle complex system design challenges.
Regional variations significantly impact compensation:
• San Francisco Bay Area: $135,494-$149,168 average with total compensation reaching $160,000-$180,000
• New York City: $139,023 base salary with $156,325 total compensation
• Remote positions: $135,167 average, generally 10-15% higher than non-remote roles
• Non-tech hubs: Typically 20-30% lower than major metropolitan areas
The Hidden Costs of Full-Time Employment
Organizations often underestimate the true cost of hiring full-time iOS developers. Beyond base salary, employers must budget for comprehensive benefits packages that add 25-40% to the total compensation cost. These benefits include health insurance ($8,000-15,000 annually), 401(k) matching (3-6% of salary), professional development ($2,000-5,000 annually), and paid time off (15-25 days).
Equipment costs present another significant expense category. Each iOS developer requires:
• Hardware setup: $6,300-11,700 including MacBook Pro ($2,500-4,000), testing devices ($3,300-6,200), and accessories
• Software licenses: $1,900-6,200 annually for development tools, testing platforms, and project management software
• Apple Developer Program: $99 annually per account
Recruitment costs further strain budgets. Organizations typically spend $15,000-25,000 per hire when using internal recruiting, while external agencies charge 15-25% of first-year salary. The average time to hire spans 6-12 weeks, during which productivity gaps cost additional revenue.
Freelance iOS Developer Rates
Freelance developers offer flexibility but come with their own cost structure. Junior freelancers (1-3 years experience) charge $40-60/hour in the US, while global rates range from $30-50/hour. Platform median rates on Upwork hover around $25/hour for entry-level work.
Mid-level freelancers (3-5 years) command $60-100/hour for US-based talent, with global averages of $50-80/hour. These developers handle most standard app development tasks independently and offer good value for defined projects.
Senior freelancers (5+ years) charge premium rates of $70-150/hour, with specialized skills commanding up to $250/hour. These experts excel at solving complex technical challenges and architecting scalable solutions.
Geographic arbitrage creates opportunities for cost savings:
• Eastern Europe: $30-80/hour with strong technical skills
• Latin America: $25-60/hour with convenient time zone overlap
• India: $15-40/hour offering maximum cost savings
• Western Europe: $50-120/hour with high quality standards
Freelance platforms add their own fees, with Upwork charging 10-20% commission, Toptal adding 3% for premium positioning, and Freelancer.com taking 10% or $5 minimum per transaction.
iOS Development Agency Costs
Agencies provide comprehensive development services but at premium prices. US-based agencies charge between $75-300/hour depending on their tier and specialization. Premium agencies commanding $150-300/hour offer extensive experience with Fortune 500 clients and complex enterprise solutions.
International agencies offer cost alternatives:
• UK/Western Europe: $80-200/hour with strong project management
• Eastern Europe: $40-90/hour balancing cost and quality
• Asia: $20-60/hour providing maximum cost efficiency
Project minimums create barriers for smaller initiatives. US agencies typically require $25,000-50,000 minimums, while offshore agencies accept $10,000-25,000 projects. Premium agencies often won't engage for less than $50,000.
Typical project costs escalate quickly:
• Basic apps: $25,000-75,000 for simple functionality
• Medium complexity: $75,000-200,000 for standard business applications
• Complex solutions: $200,000-500,000+ for enterprise-grade platforms
Development Timelines and Their Impact on Costs
Traditional iOS development follows predictable timelines that directly impact total project costs. Simple apps with 1-3 features require 2-4 months of development, costing $5,000-50,000. These include basic calculators, information displays, or simple utility applications.
Medium complexity apps featuring 4-10 capabilities need 4-7 months and $50,000-150,000 investment. These apps incorporate custom UI/UX, API integrations, device features like GPS or camera, and cloud synchronization.
Complex applications with extensive backend integration, real-time processing, and advanced features demand 7-12+ months and $120,000-700,000+ budgets. Banking apps, social platforms, and enterprise solutions fall into this category.
Each month of delay costs 6-12% of potential first-year revenue, making time-to-market critical for ROI calculations. Development delays affect 50% of projects, increasing total costs by an average of 25%.
The Adalo Alternative: No-Code iOS Development
While traditional iOS development demands substantial investment, Adalo's no-code mobile app builder offers a revolutionary alternative starting at just $36/month. This platform enables anyone to build native iOS applications without writing code, dramatically reducing both costs and development time.
Adalo's Pricing Structure Delivers Exceptional Value
Adalo's tiered pricing accommodates various business needs while remaining fraction of traditional development costs:
Free Plan ($0/month) enables experimentation with 200 records per app and 1,000 monthly actions. While limited to Adalo subdomain publishing, it allows complete app development and testing before investment.
Starter Plan ($36/month annually or $45/month) unlocks custom domains, removes Adalo branding, and provides 10,000 monthly actions. This tier suits small businesses launching their first mobile presence.
Professional Plan ($52/month annually or $65/month) delivers the sweet spot for serious app development. With App Store and Google Play publishing, geolocation features, and 30,000 monthly actions, this plan enables full iOS deployment at 0.4% of a junior developer's monthly cost.
Team Plan ($160/month annually) and Business Plan ($200/month annually) scale for agencies and larger organizations, supporting multiple apps and unlimited editors while remaining below the daily rate of a single freelance developer.
Building iOS Apps in Days, Not Months
Adalo transforms the iOS development timeline from months to days. The platform's visual development environment mirrors familiar tools like PowerPoint, enabling rapid prototyping and iteration. According to Adalo's component documentation, users can create workable prototypes in one day and polished versions within 1-2 weeks.
The comprehensive component library includes everything needed for professional iOS apps: • Core components: Forms, lists, buttons, images, and navigation • Advanced features: Video players, maps, charts, QR codes, and payment processing • Native capabilities: Camera access, push notifications, geolocation, and user authentication • Custom extensions: React Native components for specialized functionality
Pre-built templates accelerate development further. The Adalo template marketplace offers professional starting points for appointment booking, food ordering, e-commerce, social media, and directory applications. These templates reduce development time by 50-70% compared to building from scratch.
Comprehensive Learning Resources Ensure Success
Adalo's educational ecosystem supports developers at every skill level. The Adalo App Academy video series provides structured learning paths from beginner basics to advanced techniques. New users can achieve competency within days rather than the months required for traditional iOS development skills.
The platform's drag-and-drop interface eliminates coding barriers while maintaining professional capabilities. Real-time preview across device sizes ensures responsive design, while visual database builders handle data management without SQL knowledge. These features democratize app development, enabling subject matter experts to create solutions directly without technical intermediaries.
Publishing to the App Store Made Simple
Adalo streamlines the traditionally complex App Store submission process. Users simply configure their Apple Developer account ($99/year), set up bundle identifiers, and initiate TestFlight builds directly from Adalo's interface. The platform handles technical requirements like certificates, provisioning profiles, and build configurations automatically.
This simplified publishing process reduces the typical 2-4 week App Store preparation to just days, accelerating time-to-market significantly. Updates deploy instantly without resubmission, enabling rapid iteration based on user feedback.
Comparing Total Cost of Ownership
When evaluating iOS development options, total cost of ownership reveals Adalo's compelling value proposition. Traditional development for a medium-complexity app typically costs:
• Development: $75,000-200,000 (4-7 months)
• Annual maintenance: $11,250-40,000 (15-20% of development cost)
• Updates and iterations: $10,000-50,000 per major feature
• Developer equipment: $6,300-11,700 initial plus replacements
• Software licenses: $1,900-6,200 annually
• Total first-year cost: $104,450-307,900
Comparable Adalo development costs:
• Professional Plan: $624 annually ($52/month)
• Apple Developer Account: $99 annually
• Development time: 1-2 weeks (opportunity cost savings)
• Maintenance: Included in subscription
• Updates: Immediate deployment at no extra cost
• Total first-year cost: $723
This represents a 99.3% cost reduction while delivering faster time-to-market and easier maintenance. Even accounting for potential limitations, the economic advantage remains overwhelming for most business applications.
When Adalo Makes Sense (And When It Doesn't)
Adalo excels for specific use cases while traditional development remains necessary for others. Ideal Adalo projects include business applications, MVP development, internal tools, directory and marketplace apps, booking and scheduling systems, and content delivery platforms. These applications benefit from rapid development, easy updates, and standard functionality.
The platform serves multiple audiences effectively. Entrepreneurs validate ideas without technical cofounders or significant capital. Small businesses digitize operations affordably while maintaining professional quality. Agencies deliver client solutions faster with higher margins. Enterprises prototype and test concepts before committing to full development.
However, traditional development remains preferable for high-performance gaming applications, complex real-time processing systems, applications requiring extensive hardware integration, or platforms expecting millions of concurrent users. These scenarios demand the optimization and control that custom code provides.
Making the Strategic Choice
The decision between traditional iOS development and Adalo depends on specific business requirements, timelines, and resources. For organizations seeking to enter the mobile market quickly, test new concepts, or digitize existing processes, Adalo's no-code platform offers unprecedented value. The ability to build, launch, and iterate iOS applications at 0.3-1% of traditional costs while reducing development time by 90% transforms the mobile app economics.
Success in today's mobile-first economy requires balancing speed, cost, and quality. Adalo's platform delivers on all three dimensions for the majority of business applications. By eliminating technical barriers and democratizing app development, Adalo enables organizations to focus on solving customer problems rather than managing development complexities.
Frequently Asked Questions
How much does it really cost to hire an iOS developer in 2025?
Full-time iOS developers cost between $89,717-$149,956 in base salary, plus 25-40% for benefits, equipment ($6,300-11,700), and software licenses ($1,900-6,200 annually). Total annual cost typically ranges from $120,000-$210,000. Freelance developers charge $40-250/hour, while agencies charge $75-300/hour with project minimums of $25,000-50,000.
How long does traditional iOS app development take?
Development timelines vary by complexity: simple apps (1-3 features) take 2-4 months, medium complexity apps (4-10 features) require 4-7 months, and complex apps (10+ features with backend integration) need 7-12+ months. Each month of delay can cost 6-12% of potential first-year revenue.
What hidden costs should I expect when hiring iOS developers?
Hidden costs include recruitment expenses ($15,000-25,000), onboarding time (2-4 weeks at full salary), productivity ramp-up (3-6 months to full efficiency), annual iOS updates ($5,000-30,000), ongoing maintenance (15-20% of development cost), and App Store fees ($99/year). Management overhead adds another 10-20% to project costs.
How does Adalo compare to traditional iOS development costs?
Adalo reduces costs by 99%+ compared to traditional development. A Professional Plan costs $52/month ($624/year) versus $75,000-200,000 for traditional medium-complexity app development. Development time shrinks from 4-7 months to 1-2 weeks. Maintenance and updates are included rather than costing 15-20% annually.
Can Adalo really build professional iOS apps?
Yes, Adalo creates native iOS applications with professional features including user authentication, push notifications, payment processing, GPS functionality, and camera access. Apps built with Adalo can be published to the Apple App Store (requires Professional Plan at $52/month) and support the same core functionality as traditionally coded apps.
What are the limitations of using Adalo versus custom iOS development?
Adalo works best for standard business applications but has limitations for high-performance gaming, complex real-time processing, extensive hardware integration, or applications expecting millions of concurrent users. No offline mode is currently available, and highly custom UI requirements may be challenging. However, these limitations affect only a small percentage of business applications.
How quickly can I learn to build iOS apps with Adalo?
Most users achieve basic competency within days using Adalo's learning resources. The 20-minute crash course provides immediate productivity, while the comprehensive 40-minute starter course covers essential features. Unlike traditional iOS development requiring months of learning, Adalo's visual interface leverages existing computer skills for rapid adoption.










