Director of Growth Marketing

We're looking for someone to tell the world about Adalo.

As Director of Growth Marketing, you will be responsible for crafting and implementing Adalo’s marketing strategy. This is a highly collaborative and strategic role.  You’ll work directly with the founding team to lead Adalo’s go-to-market strategy, driving brand awareness and demand generation across key customer segments.  This role includes leading our social media and email marketing efforts, organizing webinars and our presence at live events, and running search & social advertising campaigns — all towards the broader goal of optimizing our funnel.  In this role, you will also develop our content and partnership strategy, fostering relationships with industry analysts and influencers.  We’re looking for a candidate who has a strong background in design and is passionate about bringing the power of creating apps to people who don’t know how to code.


Qualifications

  • At least 3 years of experience in marketing — preferably in growth marketing
  • Experience defining customer journey maps and lead nurture paths for self-service sales
  • Experience driving leads through content marketing
  • Ability to understand complex technical products
  • Strong presentation skills, both in-person and remote, to multiple stakeholders
  • Excellent written and verbal communication skills
  • Demonstrated interest in new technologies and products
  • The ability to rapidly iterate based on feedback
  • A design background — preferably with an understanding of UX design
  • Experience developing marketing plans from the ground up
  • A strong combination of creative thinking and analytical effectiveness
  • Comfort working with the Adobe suite — Ai, Ps, Pr, Ae, Id 


Bonus Points

  • Experience with design freelancing 
  • Experience with interaction design tools such as Sketch, Invision, Figma, UXPin, etc. 
  • Experience writing about UX & Product Design
  • Experience with the No-Code space and/or using tools like Webflow &  Zapier
  • Experience marketing a SaaS product
  • Experience working in a startup environment
  • Created a working app on Adalo
  • Knowledge of HTML & CSS

Benefits

  • Medical, Dental, and Vision Insurance
  • 401(k)
  • Parental Leave
  • Flexible PTO
  • Professional Development
  • Computer of your choice

Ready to Apply?

Email us your resume & a cover letter to careers@adalo.com
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